TIM Shared Value Model
TIM has defined a proprietary model to measure the value created through its business activities. Through business and social KPIs, identified starting with the social needs of the country and the objectives set by the Digital Agenda, TIM has quantified the impact in the sectors in which it operates. The overall value is obtained by adding together the values of revenues, minor costs and estimating the economic impact of the social role of the Group with metrics that use different studies at domestic and international level.
Analysis of TIM's Social Need priorities
In 2014 TIM launched an analysis of the main mega trends and social need priorities of the country to which the Company, as an ICT industry operator, is best able to provide a concrete and effective answer.
The analysis focused above all on examining the aspects considered by the Italian Digital Agenda, since it is closely linked to the ICT sector, as well as on several Italian and international studies, including: the ISTAT document on “Fair and Sustainable Well-being” in Italy, the OECD “Better Life Initiative” document, the European Commission's Europe 2020 Strategy and the World Economic Forum's Global Risks 2014 document.
Global social, economic and environmental trends were also analysed. These macro trends, defined by the term “megatrends”, are outlined in several international studies (including the KPMG Future State Report, the Oxford Economics Digital Megatrends 2015 and the UN Millenium Development Goals 2014) and they express the main global changes in the social sphere, the political and economic sphere and the environmental sphere, which are generating significant changes within the various countries, with the consequent emergence of new challenges and needs for society.
Thanks to the initiatives launched, particularly in response to the Italian Digital Agenda and by virtue of the industry in which it operates, TIM has a bearing on the well-being development factors described and therefore contributes to meeting the needs of the country through its products, solutions and services. Investments in broadband and ultrabroadband infrastructure, in research and development and in network security, the development of smart solutions and services to improve people's quality of life (e.g. in the context of digital healthcare, justice, smart cities) and education (e.g. in the field of digital schools and digital inclusion), are just some of the activities in which the Company is involved. Innovative ICT solutions contribute to increasing the digitisation of the country (citizens, businesses and government bodies) and improving its efficiency, with significant impacts on costs, on the development of economic opportunities and on the environment.
The first projects analysed and assessed
The projects are traced to the 3 strategic areas of intervention which contribute to create value for the Company and for the Community in which the Group operates.
Digitisation, connectivity and social innovation. In this area, the Company stands as a digital ecosystem "enabler", connecting companies, government bodies and local communities, so as to create positive synergies for development. This area incorporates the development plans for ultrabroadband and the occupational impacts and therefore, in terms of value, represents most of the value measured through the model.
Environmental protection. TIM is committed to implementing projects and initiatives aimed at reducing the environmental impact of its activities and those of its customers, in addition to promoting more "sustainable" lifestyles. As proof of the efforts made to protect the environment, in 2014 the Group signed an agreement, which also covers 2015, to acquire guarantees of origin that certify the electricity produced by renewable sources.
Digital culture. In the knowledge that an effective schooling system and adequate standards of education and training play a fundamental role in the growth and socio-economic development of the country, TIM is committed to implementing projects to support digital education and schooling, including by supplying infrastructure and tools. This has led to the EducaTI digital education multi-project aimed at supporting innovation in Italian schools.
The sum of the social value of projects, understood as revenues and minor costs, amounts to 3.3 million euros, most of which comes from revenues deriving from ultrabroadband services.
in terms of the capacity to innovate, the increased digitisation of the country, the positive impacts on wealth and employment, and on the spending power of businesses and families comes to over 9.1 million, most of which relates to economic support for businesses and research bodies, and direct and indirect value created for households.